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United Nations Office on Drugs and Crime (UNODC) Tackling the Problem Demand reduction programmes should cover all areas of prevention, from discouraging initial use to reducing the negative health and social consequences of drug abuse. They should embrace information, education, public awareness, early intervention, counselling, treatment, rehabilitation, relapse prevention, aftercare and social reintegration. Early help and access to services should be offered to those in need. Focusing on Special Needs Demand reduction programmes should be designed to address the needs of the population in general, as well as those of specific population groups, paying special attention to youth. Programmes should be effective, relevant and accessible to those most at risk, taking into account differences in gender, culture and education.

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